To be more specific, I became an arttrap, technically stopping people in a life size ad placed in 4 major Tchibo Hungary stores in Budapest. It is still hard to believe it!
Those who have been with me for a while know well that I have been working with Tchibo for quite a while and the minute they heard about my book, they immediately offered their help to promote it since we share the same values: beauty has no size. We had many brainstormnings, put our ideas together and my lovely contact person from Tchibo, Dóri had a crazy idea: why don’t we make full size displays of me to be put to the stores? And then everything happened so fast, the next minute we already agreed about the time, studio, outfits to wear. The original plan was to wear the pieces of the new collection buta s they had not arrived by the time of the photoshooting, we selected some items which you could have already seen on me from previous Tchibo collections.
The photoshooting was so much fun as the photographer and me have met before: her name is Szilvi Gondos and she also works for Tchibo. Since we already knew each other, it was easier to catch the chemistry between me and the photographer which is always crucial in order to take the best shots. Szilvi immediately knew what I visualized and how it can be in harmony with Tchibo’s ideas and the final results speak for themselves.
You can check her other works HERE.
Photo: Gondos Szilvi